Tend to choose the program A

However, loss and access is not absolute. When people get in the face of risk aversion, and preference in the face of loss, when the risk of loss and get another point, relative to the reference, and change things when people used in the evaluation of the view can change people is attitude towards risk. .example, a company faced with two investment christian louboutin sale decisions, investment program A positive gains for 200 million investment program in a 50% chance B profit 3,000,000, 50% chance of profit 1 million. At this time, if the company is profit target is set relatively low, for example, is 100 million, then the program looks like an extra profit of A 1 million, while B is just to achieve either goal, or more than 2 million profit. A and B look up are available, most employees do not want to risk this time, tend to choose the program A;